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Story 10x
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About The Author
Truth be told, I used to suck at storytelling.
Well, I've always been good with words and ideas. Except in front of a skeptical audience -- cynicism was my kryptonite.
It led me to devote the last 20 years to cracking the code: how to tell the story of disruption without putting people on the defensive.
The son of a mad-scientist and teacher, I'm obsessed with how to translate new ideas into cultural acceptance. I'm an original thinker, storytelling philosopher, and empirical scientist, having tested my work across 300+ organizations.
Trained as a cultural anthropologist, I'm an expert on language systems, rhetoric, and culture codes. I began my career as a social entrepreneur, funded by Rockefeller and Ford Foundations by the age of 22, and a startup failure by the age of 24. I’m left-handed, color-blind, and eat more chocolate than the average human.
“A new kind of storytelling for startups
in hypergrowth. A must-read!”
VENETIA PRISTAVEC
Founding Creative Director
“These strategies have dramatically influenced our PM vision, strategy, and roadmaps."
ALEX DEVE
DIRECTOR OF PRODUCT MANAGEMENT
“A powerful premise: Narrative intelligence
is the future of leadership."